We assist companies with issues ranging from corporate
strategy definition to solving specific issues

• Corporate Strategy

  COMPANY STRATEGIES ENCOMPASSING:

  • Mid to long-term strategic plan
  • R&D porfolio strategies
  • Porfolio reviews (pipeline, commercial products and mature products porfolio)
  • Resource allocation principles
  • Geographic expansion
  • Diversification strategies
  • Innovation strategies…

  CORPORATE DEVELOPMENT STRATEGIES INCORPORATING:

  • Target identification (i.e. screening and scouting approaches)
  • Target valuation
  • M&A mandates (e.g. sell-side and buy-side)
  • Strategic due diligence
  • Licensing in or out…
• Business Strategy

  PRODUCT LAUNCH STRATEGIES ENCOMPASSING:

  • Preparatory launch studies (e.g. Attitude, Awareness and Use studies…)
  • Market access strategies (e.g. HTA assessment, Payor Value Propositions, Price negotiation…)
  • Patient and physician segmentation and insights
  • Stakeholder mapping
  • Product launch processes
  • Competitive simulation
  • Product launch readiness audit and fully integrated product launch plan…

  PORTFOLIO / PRODUCT MAXIMIZATION STRATEGIES FOCUSING ON:

  • Porfolio optimization and rationalization
  • Roadmap for growth strategies
  • Life Cycle Management Strategies
  • Patient Support Programs
  • Digital strategies
  • Value data generation (Big Data) …

Examples of assignments performed with
affiliates in more than 50 countries

• 1Operational Strategy
  • New business model development
  • Franchise and brand planning
  • Mature porfolio management
  • Market access strategy
  • Digital strategy
    
    
    
• 2Stakeholder Strategy
  • KAM approach
  • KOL / advisory board / medical societies strategies
  • Patient Support Programs (PSP)
  • Building partnerships with patient associations
  • Private or public payer and regional stakeholder management
• 3Product Launch Strategy
  • Preparatory launch studies (e.g. Attitude, Awareness and Use studies…)
  • Market access strategies (e.g. HTA assessment, negotiation approach…)
  • Patient and physician segmentation
  • Product launch processes
  • Competitive simulation
  • Product launch readiness audit and fully integrated product launch plan
    
    
• 4Commercial Effectiveness/Excellence
  • Marketing training
  • Sales force targeting
  • Sales force structure and sizing
  • Resource optimization (FTEs, € and marketing mix)
  • Sales force effectiveness program
• 5Organization… and Change Management
  • Organization optimization and redesign (e.g. structure, competencies, cross-functional processes, operating modes and interfaces, decision making process and organizational benchmark…)
  • Governance and transversal
  • Story line and economic rational of "Livre II" in the context of restructuring plan (social plan)
  • Change management (e.g. support in rolling-out strategic and organizational redesigns, mobilization seminars aiming at sharing goals and practices…) and performance monitoring / tracking (e.g. development and implementation of Activity Based Indicators and Key Performance Indicators)